FINALISTS have been announced for the 2025 NSW Tourism Awards, with more than 230 nominations from across the state, including 38 finalists from the North Coast.
This year marks the first inclusion of finalists from the North Coast.
Natalie Godward, CEO of the NSW Tourism Association, said the finalists reflect the strength, passion and professionalism of the NSW visitor economy.
“We are incredibly proud to reveal this year’s finalists, representing tourism businesses and individuals from every corner of our state.
“The NSW Tourism Awards unite our industry, strengthen our communities, and shine a light on the dedication and pride of operators who create world-class experiences,” said Ms Godward.
She said the new partnership with the North Coast Regional Tourism Awards will open new doors for local operators.
“We are delighted about this new partnership providing greater opportunity for North Coast operators to enter the [State] awards which is a great result,” said Ms Godward.
Every category has representation from the North Coast.
Attractions: Coffs Coast Wildlife Sanctuary, Crystal Castle and Shambhala Gardens, and the Northern Rivers Rail Trail were named finalists.
Events: the Bluesfest Byron Bay, Grafton Jacaranda Festival, Lismore Lantern Parade, Park Beach Hotel Motel – Hoey Moey, Reflections Cadet Cup, and Savour the Tweed all received recognition.
Eco Tourism: Ecoasis, Positive Energy Adventures and Retreats, and Vision Walks – Eco Tours, were named among the state’s leading sustainable tourism operators.
Cultural Tourism: Port Macquarie Museum earned a spot as finalists.
Visitor Information Services: Ballina Visitor Information Centre was recognised for its role in the region.
Tours and Activities: local experiences including Barefoot Boats Harrington, Better by Bike, Cape Byron Kayaks, Soul Surf School, and Vision Walks – Eco Tours were highlighted.
Marketing: Destination Store – Where Time Does Wonders, Port Macquarie, and The Tweed Tourism Company were named finalists for their campaigns promoting regional destinations.
Food and Beverage: Aanuka Beach House, Earth Beer Company, Harwood Hotel, Pipit Restaurant, and Spare Chef Catering represented the North Coast’s growing culinary scene.
Accommodation and Venue: finalists include Contained in Nimbin Accommodation, Ingenia Holidays Nambucca Heads, Invercauld House, Mantra on Salt Beach, Reflections Holidays – Hawks Nest, Tasman Holiday Parks – North Star, The Belfry Guesthouse, and The Health Lodge.
Local Government: the City of Coffs Harbour and My Clarence Valley councils were recognised for their leadership in tourism development.
Tourism Business Services: Destination Research and Development was acknowledged for its contribution to advancing the region’s visitor economy.
Winners will be announced at the NSW Tourism Gala on Thursday, 27 November 2025, at Sydney Olympic Park.
By Sis HIGGINS